
Each year, the IFEA recognizes outstanding examples of quality and creativity in the promotional programs and materials produced by its 2,400 member festivals and events around the world. More than 1,400 entries were submitted this year from the world’s top festivals and events. The 500 Festival received the following honors:
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Best Event Invitation: Regions 500 Festival Snakepit Ball, presented by Cindy and Paul Skjodt (Designed in cooperation with Williams Randall Marketing Communications)
Silver Pinnacle Awards:
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Best Full Length National TV Program: 2008 IPL Festival Parade on ESPN2 (Produced in cooperation with IMS Productions)
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Best Radio Promotion: 2008 IPL 500 Festival Parade (Produced in cooperation with Cumulus Radio
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Best Sponsor: Marsh Super Markets; Associate Sponsor of the 500 Festival Volunteer Program and OneAmerica 500 Festival Mini-Marathon and presenting sponsor of the 2008 500 Festival Mini-Marinarathon
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Best Other Merchandise: OneAmerica 500 Festival Mini-Marathon Finishers Medal
Bronze Pinnacle Awards:
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Best Volunteer Program: 500 Festival Volunteer Program
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Best Organizational Website: www.500festival.com
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Best Event/Organization E-Newsletter – OneAmerica 500 Festival Mini-Marathon Newsletters
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Best Miscellaneous Printed Materials: Regions 500 Festival Snakepit Ball, presented by Cindy and Paul Skjodt, Guest Goodie Box (Designed in cooperation with Williams Randall Marketing Communications)
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Best Media Relations Campaign: 2008 500 Festival “Fuel the Dream” campaign
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Best Pin or Button (by an event): American Family Insurance 500 Festival Community Day Pin (Produced in cooperation with Indianapolis Motor Speedway)
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Best Promotion Publicizing an IFEA/Haas & Wilkerson Pinnacle Award Win: Promotion of 2007 Best Volunteer Program win
2007 Awards:
Gold Pinnacle Awards:
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Best Volunteer Program
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Best Promotional Brochure: 2007 500 Festival 50th Anniversary Legacy Art Project (Designed in cooperation with Williams Randall Marketing Communications)
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Best Sponsor: IPL; title sponsor of the 2007 500 Festival Parade
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Best Hat: 500 Festival and Indianapolis 500® Spirit and Speed hat (In cooperation with MainGate)
Silver Pinnacle Awards:
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Best Organizational Website: www.500festival.com
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Best Event Photograph: Photograph taken at the 2007 Memorial Service, presented by Rolls-Royce (Banayote Photography)
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Best Education Program: 500 Festival and Indianapolis 500® Education Program
Bronze Pinnacle Awards:
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Best Full Length National TV Program: 2007 IPL 500 Festival Parade on ESPN2 (Produced in cooperation with IMS Productions)
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Most Creative/Effective News Stunt: May 1 kick-off on Monument Circle
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Best Newspaper Insert/Supplement: 500 Festival Month of May Guide (In cooperation with the Indianapolis Star)
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Best Event Invitation: Regions Bank 500 Festival Snakepit Ball, presented by Cindy and Paul Skjodt (Designed in cooperation with Williams Randall Marketing Communications)
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Best Children’s Programming: Chase 500 Festival Rookie Run
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